Shopify WhatsApp Business Integration
Push your Shopify catalog to WhatsApp Business through Nventory. Customers browse products, check availability, and start purchases — all inside the messaging app they use every day.
Sync Matrix
4 data entities in the sync matrix — 0 bidirectional, 4 one-way. Tap any row for details.
Good to Know
Platform restrictions outside any integration tool's control
WhatsApp Business enables product browsing in chat, but checkout happens on your online store. Orders are captured by your ecommerce platform, not by WhatsApp.
WhatsApp chatbot flows, auto-replies, and message templates are managed through the WhatsApp Business API or third-party tools, not through the catalog integration.
WhatsApp Pay availability varies by country and is managed by Meta independently. Nventory syncs your product catalog but does not handle in-chat payments.
WhatsApp broadcast lists and group messages are communication features outside the scope of product catalog management.
Things to Consider
Platform-specific details and how they affect this integration.
WhatsApp displays up to 500 products in the in-chat catalog browser. Stores with larger catalogs need to curate which products appear on WhatsApp for the best customer experience.
Nventory's per-platform visibility toggles let you choose exactly which Shopify products appear in your WhatsApp catalog. Focus on high-intent, conversation-friendly products rather than pushing your entire catalog.
Who Uses Shopify WhatsApp Business Integration
Common scenarios for connecting Shopify and WhatsApp Business.
How It Works
Nventory sits between your platforms and keeps everything in sync.
Connect Your Meta Account
Authorize Nventory through Facebook OAuth. Link your WhatsApp Business account and select your Meta Catalog.
Configure Your Catalog
Set your store domain, brand name, currency, and enable WhatsApp Business. Choose which Shopify products to include in your WhatsApp catalog.
Products Appear in WhatsApp
Nventory pushes selected products to Meta Catalog and links it to your WhatsApp Business account. Customers can browse your catalog directly in chat.
Keep Catalog Current
Product changes in Shopify sync to WhatsApp automatically. Monitor catalog health and adjust product visibility from the Nventory dashboard.
Frequently Asked Questions
No. WhatsApp Business enables product browsing in chat, but checkout happens on your online store. Orders are captured in Shopify. Nventory keeps your WhatsApp catalog accurate with an outbound product feed.
WhatsApp displays up to 500 products in the in-chat catalog browser. Use Nventory's product visibility toggles to curate which items appear on WhatsApp for the best customer experience.
No. Nventory manages the product catalog layer — syncing products, prices, and availability. Chatbot flows, auto-replies, and message templates are handled by WhatsApp Business API tools or third-party providers.
Yes. All three platforms share a single Meta Catalog. Connect through Nventory once and enable each platform independently. Per-platform visibility toggles let you control which products appear where.
Nventory supports multi-currency pricing including USD, EUR, GBP, INR, CAD, AUD, AED, SAR, SGD, and MYR. Your WhatsApp catalog displays prices in the currency you configure during setup.
Nventory syncs changes within minutes. The integration is event-driven — when a product or inventory level changes in Shopify, the update pushes to Meta Catalog automatically.
Try Shopify WhatsApp Business Sync Free
Connect Shopify and WhatsApp Business in minutes. No credit card required.
Start Free Trial
