Wix to Shopify Migration
Use Nventory's product sync engine to move your Wix catalog to Shopify — products, variants, images, and pricing all transfer automatically. Keep both stores live with synced inventory while you set up Shopify, and switch only when you're ready.
Migration Timeline
Estimated timeline for syncing your Wix product catalog to Shopify using Nventory.
Straightforward migration with standard data types
Factors That Affect Timeline
- •Number of products and variants to transfer from Wix to Shopify
- •Product image count and total file size affecting transfer time to Shopify's CDN
- •Complexity of Wix product options requiring Shopify variant mapping
- •Number of Wix collections requiring Shopify collection structure planning
What Moves to Shopify
Nventory moves your product catalog so you can start selling on Shopify without rebuilding from scratch. Here's exactly what transfers and what doesn't.
Nventory Handles This
- Products & Variants
Nventory converts Wix products with options and variants to Shopify products with variants.
- Inventory Levels
Nventory syncs Wix inventory quantities to Shopify inventory levels.
- Collections & Categories
Nventory maps Wix product collections to Shopify collections.
- Product Images
Nventory transfers product images from Wix to Shopify's CDN.
- Product Pricing
Nventory transfers regular prices and sale prices from Wix to Shopify's price and compare-at-price fields.
You'll Handle Separately
- Customer accounts and data
Customer databases, saved addresses, and login credentials cannot be transferred between platforms through Nventory
- Order history
Historical orders and transaction records from the source platform cannot be migrated to the destination platform
- Wix Bookings and scheduling data
Wix Bookings stores appointment types, availability calendars, staff schedules, and booking history in Wix's proprietary system. Shopify has no native booking feature — this data must be manually recreated in a Shopify booking app like Sesami or BookThatApp, and historical booking records cannot be migrated automatically.
- Wix visual page builder designs
Wix's drag-and-drop page designs with custom animations, strips, and interactive elements are stored as proprietary Wix editor data. These designs cannot be exported or converted to Shopify's Liquid theme format. Pages transfer as content (text and images) but the visual layout must be rebuilt in the Shopify theme editor.
- Wix Ascend CRM and marketing automation data
Wix Ascend's email campaigns, automations, contact segments, and chat history are tied to Wix's ecosystem. This marketing data cannot be migrated to Shopify Email or Shopify Inbox. Contact lists can be exported for import into a Shopify email marketing app like Klaviyo or Mailchimp.
Powered by Nventory's product sync engine: The same reliable sync that keeps multichannel sellers in stock across platforms also powers your migration. Your Wix catalog syncs to Shopify and stays in sync — run both stores in parallel until you're ready to switch.
Things to Consider
Platform-specific details and how they affect this integration.
Wix product options and variants map differently to Shopify's variant model. Wix supports product options with various input types (dropdown, color swatch, text input), while Shopify uses up to three option axes with predefined values. Text input options and custom product forms do not have direct Shopify variant equivalents.
Nventory maps Wix product options to Shopify's variant option axes where structures align. Options that cannot map to Shopify variants are converted to metafields or documented for manual handling. The mapping is reviewable before sync execution.
Who Should Migrate from Wix to Shopify
Common scenarios where a Wix to Shopify migration makes sense.
Migration Process
A structured, step-by-step migration through Nventory.
Wix → Nventory → Shopify
Connect Both Platforms
Connect your Wix store and your new Shopify store to Nventory. Nventory reads your Wix product catalog, collections, and inventory data to prepare for sync.
Sync Your Product Catalog
Nventory syncs your complete product catalog from Wix to Shopify — products, variants, images, and pricing transfer automatically. Collections are mapped and images re-host on Shopify's CDN.
Enable Inventory Sync
Nventory enables real-time inventory sync between Wix and Shopify. Stock levels stay consistent across both stores so you can sell on either platform without overselling.
Sell on Both, Switch When Ready
Run both stores in parallel with Nventory keeping inventory synced. Validate your Shopify setup, test checkout flows, and verify product data. Switch your domain to Shopify when you're confident.
Frequently Asked Questions
Yes. You can either transfer your domain from Wix to Shopify's domain management, or update your DNS records at your domain registrar to point to Shopify's servers while keeping the domain registered with Wix.
Wix designs do not transfer directly since the platforms use different design systems. You will choose a Shopify theme and customize it to match your brand. Nventory migrates your content so you do not need to re-enter product descriptions, images, or page text.
Keep your Wix subscription active for at least 30 days after the domain switch. This gives you a fallback if any issues arise and allows time for search engines to process the URL redirects.
Wix's built-in website builder, booking system, and event management tools do not have direct Shopify equivalents. However, Shopify's app ecosystem provides alternatives for each. Nventory's migration report identifies your active Wix features and recommends Shopify replacements.
Most Wix to Shopify product catalog syncs complete within 1-6 hours since Wix catalogs tend to be smaller. Nventory keeps both stores live with synced inventory during the transition, so there is zero downtime — you keep selling on Wix until Shopify is set up, tested, and you're ready to point your domain over.
Nventory transfers products, variants, images, pricing, collections, and inventory. Customer accounts, order history, Wix Bookings data, Ascend CRM contacts, email campaigns, blog posts, and Wix drag-and-drop page designs don't transfer — these need to be recreated manually or imported using Shopify apps.
Wix serves images through its own CDN with dynamically generated URLs that can expire or block external downloads. If images are missing on Shopify after sync, check Nventory's image transfer log for 403 or 404 errors — these indicate Wix blocked the download request. Re-triggering the image sync usually resolves transient CDN issues, but images embedded via Wix's editor as inline content rather than standard product gallery uploads may need to be manually re-uploaded to Shopify.
Move Your Products to Shopify
Use Nventory's reliable product sync to move your Wix catalog to Shopify. Run both stores with synced inventory until you're ready to switch.
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